Market shares of ebook sales




















In the Brazilian government decided to distribute digital textbooks to public school teachers and students. They bought over , tablets , making Amazon one of its approved platforms along with its local platform Saraiva. The content was made available for university students free of charge. This resulted in an increased interest in the Brazilian market from big names including Wiley and Springer.

But according to Publishers Weekly , there is hope for the ebook market. See All Stores. After Amazon launched in , it became one of the most popular platforms along with China Mobile, China Unicom, and In this market, publishers have to manage fixed prices for ebooks and CEB, China's domestic ebook format.

The country has a high percentage of readers reading fiction on device apps. In terms of content, the market is ruled by Shanda Literature, a platform for amateur writers. The Chinese ebook market is booming, and young people are driving this growth.

According to China Daily , the number of Chinese readers increased by nearly 30 million in And the majority of these readers were born in the s and s.

Forbes Although sales in physical bookstores dropped a bit, it appears that heavy discounts was an important factor in driving online book sales in The data reflect the buying habits of Chinese book consumers.

And according to the data, offering discounted prices is a sales tactic to consider. Reach hard-to-access markets, including China and many more! Sign Up For Free! The now year-old Kindle was the first widely available and affordable ebook reader with easy click-to-buy options. Instead of converting and transferring files, consumers can simply buy from the app and enjoy easy reading across all devices.

Great as it sounds, ebook readers are becoming a dying breed. In the US, the number of readers using a dedicated ebook reader has remained the same from Those reading on tablets, smartphones, or laptops grew a lot. People would rather shop from their devices where there is the convenience of getting access to music, movies, tv shows, or original audio series on their devices.

The issue with syncing different formats and devices is no longer there with built-in apps, neither unique features. There's the issue of catalog size though, where millions of books are available from Kindle, Google Play or iBooks. As billions of potential readers or audio listeners have yet to meet your content, we suggest using an aggregator company for help. An aggregator like PublishDrive helps you manage all stores in one place.

You can see pretty much everything related to your indie business on one dashboard and collect all your earnings from the same place. You also get additional administrative, marketing, sales reporting, and more publishing support. The numbers don't lie, so we believe in publishing wide to as many retailers as possible.

The Amazon market share is a very important consideration, but don't miss out on potential sales outside of just Amazon. To reach global sales channels like the ones described above, sign up for a PublishDrive account for free. Start Free Day Trial. Again, given that numbers from major retailers like Amazon and smaller indie publishers were not provided, it is difficult to build a full picture of the overall number of unit sales, but trends suggest that the figure will continue to rise.

A separate study revealed that the compound annual growth rate of e-book revenue climbed by over 13 percent in the United States between and , a positive sign for the U. Spanish-language e-book sales revenue is also climbing and reached Revenue grew each year between and except for a small drop in , with the United States ranking among the biggest Spanish-language e-book markets worldwide.

Whilst Spain accounted for the majority of global Spanish e-book sales revenue , the United States made up nine percent of the total, the same share as Chile, Argentina, and Colombia combined. E-book readership Although a survey established that the most popular book format in the United States was still print, e-books ranked second, with 25 percent of respondents preferring them to print or audiobooks.

The share of adults who reported having read an e-book in the last year tends to fluctuate but remained between 20 and 30 percent from onwards, whereas audiobook listening was less common among survey participants. A global report covering the United States, the United Kingdom, and Germany revealed that the main e-book purchasing channel was Amazon, with over 60 percent of respondents from each country reporting buying e-books there.

The study also found that U. Data on digital publishing revenue in the United States confirmed that e-books are the healthiest aspect of the industry, far outperforming digital newspapers and magazines in that respect.

Forecasts suggest that e-book publishing revenue could approach seven billion U. If this comes to pass, this could spell good news for the U. This text provides general information. Statista assumes no liability for the information given being complete or correct.

Due to varying update cycles, statistics can display more up-to-date data than referenced in the text. Estimated number of e-books sold in the U. Spanish-language e-books Spanish-language e-book sales revenue in the U. Consumption Number of e-book readers in the U. Share of women multi-tasking when listening to e-books in the U.

Are you interested in testing our corporate solutions? Please do not hesitate to contact me. Additional Information. Figures prior to and are available in the Excel download, the notes for which can be found below. Data for June and December not available. Multi-tasking: audiobooks and e-books U. Penetration of e-book consumption in the U. Skip to main content Try our corporate solution for free! Single Accounts Corporate Solutions Universities. In , e-books accounted for 19 percent of all book sales in the United States, three percent less than in the previous year.

This is due to e-book unit sales dropping from million in to million in In the latter year, the top-selling e-book was 'The Handmaid's Tale' by Margaret Atwood, a novel which has seen become a highly popular and successful TV series. Loading statistic Show source. Download for free You need to log in to download this statistic Register for free Already a member?

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